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Stop guessing your decisions: steer your company with predictive analytics.

Leverage your historical data to anticipate demand, optimise your stock and spot opportunities before the competition.

The problem: making strategic decisions “on gut feeling”

Oversized inventories or repeated stock-outs.

Without anticipation, you tie up cash or lose sales.

Inability to anticipate client departures.

You find out a client is leaving when they cancel their contract, without having been able to act beforehand.

A mountain of untapped data in your databases.

You accumulate gigabytes of history without ever extracting clear trends from it.

Illustration d'un développeur ayant une idée

In detail: how we turn your raw data into predictive models

Predictive analytics consists of applying statistical and machine-learning models (Machine Learning) to your past data to identify recurring patterns and calculate the probability of future events.

Concrete use cases and applied models

Sales forecasting and automatic replenishment (time-series forecasting)

Mathematical models (Prophet, XGBoost) crossing your sales history with seasonality, weather or economic trends to tell you the exact quantity of products to order.

Client attrition risk detection (churn prediction)

An algorithm analyses your clients’ usage behaviour (fewer logins, declining orders, support tickets). If it detects abnormal behaviour, the tool alerts your sales team to re-engage the client in time.

Predictive equipment maintenance

Analysis of sensor data or operating cycles to anticipate the failure of a machine or vehicle before it happens.

Integration into simple dashboards (Looker Studio / custom dashboards)

The results do not stay locked in a data engineer’s file. We integrate them directly as visual charts and actionable alerts inside your everyday management software.

Our answer: custom decision-support models

Fine-grained demand and sales forecasting

Our algorithms analyse your history and external factors to give you reliable projections.

Early detection of weak signals (attrition / churn)

Identify the client behaviours that precede a cancellation so you can step in at the right moment.

Clear, actionable decision dashboards

No metrics that only scientists can understand: we display concrete action recommendations.

Étapes de réalisation de votre projet Data

Illustration d'un développeur sur son ordinateur
1

Nettoyage et structuration de vos historiques de données

2

Development et entraînement des modèles algorithmiques

3

Validation de la précision des prédictions sur vos historiques

4

Intégration des alertes et tableaux de bord dans votre quotidien

Strategic results

Optimisation des niveaux de stock et trésorerie libérée.

Réduction du taux d'abandon client grâce aux actions préventives.

Prise de décision rapide et appuyée sur des chiffres vérifiés.

They trust us

Je recommande Play Digital en raison de leur capacité à comprendre les besoins du marché dans lequel évoluent les clients et d'intégrer cette dimension dans leurs solutions apportées. L'accompagnement va au-delà d'une réflexion purement technique, il inclut des réflexions stratégiques et des éléments de marketing et de communication. Play Digital nous a permis de développer une solution sur mesure dans un marché complexe en raison de nombreuses régulations. La flexibilité de la solution choisie permet de l'adapter constamment à l'évolution des demandes et aux contraintes du marché.

Laurent VianinDirecteur - Direct Care SA

Frequently asked questions

It is important to take the time to think through these questions before starting your project, so that we can steer our team’s choices and deliver a solution that properly matches your goals and needs.

What are my company's specific requirements for this business application?

To address your specific needs, we will carry out a detailed analysis of your company and your business processes to understand exactly what you need from this application.

How can this application integrate with other existing systems in my company?

We can integrate the application with other existing systems in your company, such as your CRM or ERP, for a smooth user experience and greater efficiency.

What is the estimated cost of building and maintaining this application?

The estimated cost of building and maintaining the application will depend on the complexity of the features and your company’s specific needs. We can provide you with a quote after our first discovery meeting and the initial analysis of your business and processes.

How long does it take to implement this application?

The timeline for implementing the application will depend on several factors such as the complexity of the required features, the availability of the necessary resources, development time and any testing and deployment phases. We will strive to meet your deadlines while guaranteeing the quality of the application. We will start with a detailed analysis of your needs to establish a project plan and define delivery timelines. We will keep you informed throughout the development process so you can follow the project’s progress. Please note that timelines may change depending on evolving requirements or unforeseen technical issues. However, we will work closely with you to manage these changes effectively and keep delivery as close as possible to the agreed schedule.